page contents

A Big Deal for Wine Partisans

COVID-19 is the biggest challenge for travel and tourism.  is an initiative adopted by industry and government leaders in 106 countries. eTurboNews: has taken the global lead.

A Big Deal for Wine Partisans

If you grow grapes, make wine, drink wine, sell wine, are a
wine educator, wine writer, or have anything at all to do with the wine
industry, then it is likely that you would have been spotted tasting wine in
New York at the recent Robert Parker, Matter
of Taste event (2019)

This exclusive program is part of a global series produced
and directed for Robert
Parker Wine Advocate
members and their guests. As the hundreds (thousands?)
of wine followers strolled the auditorium floor, they had the opportunity to
explore 250 wines in a walk-about tasting, each one rated 93 points (or higher)
by the Robert Parker team of wine reviewers. For additional fees, attendees
were offered the opportunity to experience Master Classes that focused on
Champagnes, Barbaresco, and Cabernet Sauvignon.

Which Side on You On

In a 2014 Wine Spectator story, Matt Kramer observed that
wine consumers had become partisan. On one side is the Casual Wine Drinker,
(CWD). Believing that wine is a perfect beverage and might have a preference
for a Chardonnay or a Merlot, will stop at a local wine shop (or Duane Reade),
purchase a bottle, and hurry home to enjoy it with dinner. This CWD has no idea
that there is a war (crusade?) being fought in what Kramer calls the “fine-wine

The wine producing side of the wine war/crusade believes it
is their mission to produce a consistently good drinking wine. This group has
no problem, according to Kramer, in using “technology, enzymes, vacuum
concentrator, reverse osmosis, added tannins and wine concentrate” to bring
this beverage to the market at a value price. This group is termed “Mainstream Mob.”

The other side, according to Kramer, finds that “ideology is everything” and termed the group Natural Posse (NP). The focus here is on “winemaking purity,” resulting in limiting the addition of sulfur dioxide, rejection of high tech (i.e. reverse osmosis and vacuum concentrators), no filtration and a commitment to organic and biodynamic vineyard management.


eTurboNews | Trends | Travel News

Source: eTurboNews Syndication